Well, we all knew that already. Their music and images have “corporate sellout whore” written all over them. But when this article came across my feed reader, all I could do was laugh and think, “I told you so.”
Here’s what happened: there’s a company out there who goes around telling companies that they can get their brand name worked into the lyrics of pop songs (such as Mariah Carey, Ludacris, Pussycat Dolls, and all those other pop whores) “for the right price.” They accidentally solicited to an anti-advertising agency.
Here’s a quote that sums things up:
“It’s this desperation that advertising has come to because you can’t just tell people about your product anymore, because nobody cares. Advertisers have created this situation where they’ve made themselves obsolete. There’s too much advertising out there, so they try to find new ways to cut through the clutter that they’ve created. And this is one of those ways.” – Steve Lambert, as reported by BoingBoing.net
They’re artists man, they’re just getting a little help with their palette.
Anyway, I’m off to see about getting the phrase “Wain’s enormous johnson” used in the next Pussycat Dolls song.
Wasn’t that already in one of their songs . . . ? It’s something of legend, I hear.